凤凰卫视前身是星空传媒旗下的卫视中文台,于1991年开播。其后,卫星电视有限公司被新闻集团收购,随即进行改组,并引入刘长乐和陈永棋等人作为投资者。于1996年3月31日分拆为新成立的凤凰卫视(对大陆和香港广播)和卫视中文台(只在台湾广播)。凤凰卫视的主持人来自于中国大陆、中国香港地区、中国台湾地区。凤凰卫视的目标是成为影响力继中国大陆中央电视台(CCTV)的全球华文媒体。【文化丝绸之路】Phoenix's predecessor STAR STAR Chinese Channel, launched in 1991. Subsequently, satellite TV Limited was acquired by News Corporation, then reorganized and introduced Mr Liu and Mr Chan Wing-kee, who as an investor. On March 31, 1996 spin-off of the newly established Phoenix (on the mainland and Hong Kong Broadcasting) and STAR Chinese Channel (only broadcasts in Taiwan). Phoenix TV host from mainland China, Hong Kong, China Taiwan region. Phoenix's goal is to become influential following the PRC's Central China Television (CCTV) is the global Chinese media.
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